Easypaisa, launched in October 2009, aims to offer financial inclusion to Pakistan’s population, a large majority of which is currently unserved. The recently launched easypaisa Donation Service was used to collect funds for the flood affected people. Telenor Pakistan’s Aamir Ibrahim speaking on the occasion said: “Branchless banking solutions like easypaisa can not only address the lack of financial inclusion in Pakistan but can also potentially help generate and disburse funds to the disaster affected people.”
Easypaisa is available in 700 locations across Pakistan. With 11,000 agents, 1 million transactions a month, and Rs 10 billion worth of transaction since launch, the service is helping to provide people with much needed financial services.